Privacy Policy

Latest Updated: March 23, 2025

1. Introduction

Hammock Haven (“Company”, “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal data. This privacy policy explains how we collect, use, disclose, and safeguard ("process") your information when you use our services ("Services"), such as visit our website and engage with us in other related ways, including any sales, marketing, or events.

For any questions or concerns, please contact us at [email protected].

2. Summary of key points

This summary provides key points of our Privacy Policy, but you can find more details below in the full notice.

What personal information do we collect?
- We collect personal data such as your name, phone number, email address, home address (for invoicing), and emergency contact information when you book a Trip.
- We may collect sensitive medical information if you voluntarily provide it via our Medical Consent Form for your safety during the Trip.
Do we process sensitive personal information?
- Yes. We process medical information that you voluntarily submit in our Medical Consent Form. This is strictly for emergency preparedness and will only be shared with your Trip guides or medical professionals if necessary.
Do we use third-party tracking or analytics?
- Yes. We use Meta Pixel for marketing purposes, but only after you give consent via our cookie banner.
How do we process your information?
- To manage your booking, ensure your safety, and comply with legal obligations.
Do we share your information?
- We only share your information when legally required (e.g., for tax purposes) or in medical emergencies with healthcare professionals.
How do we keep your information safe?
- We use technical and organizational security measures to protect your data, but no system is 100% secure.
What are your rights?
- Depending on your location, you have rights under GDPR, including access, correction, deletion, and objection to data processing.

For more details, please review the full Policy below.

3. Information We Collect

3.1 Personal Information You Provide

We collect personal information when you book a Trip or communicate with us. This includes:

Identity Data: Name, phone number, email address.
Billing Data: Home address for legal invoicing.
Emergency Contact Data: Name and phone number of your emergency contact.
Medical Data (Voluntary): Health information provided in the Medical Consent Form. This information is only collected for safety reasons and is deleted after the Trip ends.
Feedback: Reviews, comments, or other information you voluntarily provide.
Marketing Preferences: If you consent to receive marketing communications, we collect your email preferences.

3.2 Sensitive Information (Medical Data)

Before a Trip, we provide Adventurers with a Medical Consent Form which they can voluntarily fill-out. This includes information about:

Chronic conditions
Medications
Allergies
Dietary restrictions
Emergency medical consent

This information is only accessed by guides and provided to medical professionals in case of emergencies and is deleted after the Trip.

4. How We Use Your Data

Your data is used for the following purposes:

To process and manage your Trip booking.
To comply with legal and tax obligations (e.g., invoicing requirements).
To ensure your safety and well-being during the Trip (e.g., sharing medical details with guides or emergency medical professionals if necessary).
If required, to share your contact details with a taxi or transport service for Trip logistics. This is done only on a Trip-dependent basis.
To send you essential Trip-related communications.
To send marketing materials if you have opted in.
With your consent, to analyze website usage and measure ad performance through the Meta Pixel (a tracking technology by Meta Platforms Ireland Ltd.). This allows us to deliver personalized advertising on Meta platforms (e.g., Facebook and Instagram). Tracking is disabled by default and only activated upon opt-in via the cookie banner.

Marketing Consent: We may send promotional offers, newsletters, and updates if you have opted in. You can withdraw your consent at any time by clicking 'unsubscribe' in our emails or contacting us.
Visual Material Use: As stated in our Terms & Conditions, we may capture photos and videos during trips for promotional use. By booking, you agree to this unless you opt out via the booking system. If you wish to withdraw consent after the Trip, contact us at [email protected].
No Compensation: Adventurers are not entitled to any form of compensation for the use of visual material featuring the Adventurer.

6. Legal Bases for Processing

Under GDPR, we process personal data based on the following lawful bases:

Consent: For collecting and using medical data (which can be withdrawn at any time).
Contractual Necessity: To manage your booking and provide our services.
Legal Obligations: To comply with tax laws and safety regulations.
Legitimate Interests: To improve our services and ensure safety during trips.
Consent: For the use of Meta Pixel, which involves tracking and sharing personal data (e.g., IP address, usage patterns) with Meta for analytics and marketing. Tracking is only activated after explicit consent through our cookie banner and can be withdrawn at any time via the “Cookie Settings” link.

We do not sell your data to third parties. However, we may share your data under the following circumstances:

With your Trip guides for safety and logistical purposes.
With emergency medical professionals in case of an incident.
With transport providers (e.g., taxi services) only when required for your specific Trip, and only your contact details might be shared.
With third-party payment providers to process transactions.
With Meta Platforms Ireland Ltd., if you give consent for analytics and marketing cookies. When Meta Pixel is active, some usage data (e.g., IP address, user behavior) may be transmitted to Meta and processed in accordance with their Privacy Policy. Meta may transfer this data outside the EU, including to the U.S. Meta participates in the EU-U.S. Data Privacy Framework, which ensures adequate protection for such transfers.

8. Data Storage & Security

We have implemented appropriate and reasonable technical and organisational security measures designed to protect the security of any personal information we process. However, despite our safeguards and efforts to secure your information, no electronic transmission over the Internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorised third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information. Although we will do our best to protect your personal information, transmission of personal information to and from our Services is at your own risk. You should only access the Services within a secure environment.

We retain booking data for 10 years for legal compliance.
Medical data is deleted immediately after the Trip.

9. Your Privacy Rights

Under GDPR, you have the right to:

Request access to your personal data.
Request correction or deletion of your data.
- If you request data deletion, we will comply unless legal requirements prevent immediate erasure.
Object to data processing (e.g., marketing communications).
Withdraw consent where applicable.
Lodge a complaint with the Autoriteit Persoonsgegevens if you believe your data rights have been violated.

To exercise these rights, contact [email protected].

10. Do We Collect Information from Minors?

We do not knowingly collect, solicit data from, or market to children under 18 years of age, nor do we knowingly sell such personal information. By using the Services, you represent that you are at least 18 or that you are the parent or guardian of such a minor and consent to such minor dependent's use of the Services. If we learn that personal information from users less than 18 years of age has been collected, we will deactivate the account and take reasonable measures to promptly delete such data from our records. If you become aware of any data we may have collected from children under age 18, please contact us at [email protected].

11. Cookies & Tracking

We use cookies and similar technologies to enhance user experience and improve our website.

Essential cookies: These are necessary for the website to function properly and cannot be switched off.
Analytics & marketing cookies: With your explicit consent, we use Meta Pixel, a tool provided by Meta Platforms Ireland Ltd., to understand how users interact with our site and to deliver relevant ads on Meta platforms like Facebook and Instagram.

The Meta Pixel may collect and share the following information:

IP address
Browser and device information
Pages visited
Time spent on site
Ad conversion and click-through data

This tracking is only activated if you click "Accept All" on our cookie banner. No tracking cookies are set without your explicit permission.

Meta may process this information on servers outside the EU, including in the United States. Meta is certified under the EU-U.S. Data Privacy Framework, providing an adequate level of data protection for international transfers.

You can manage or withdraw your cookie preferences at any time by clicking the “Cookie Settings” link in the website footer or by contacting [email protected].

12. Changes to this Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. If we make significant changes, we will notify you via email or through a notice on our website. The latest version will always be available on our website.

13. Contact Us

For questions about this policy, please contact:

Hammock Haven
Molenweg 25
Zoutelande, 4374BE
The Netherlands

Email: [email protected]